Custom Websites
Websites, apps, and portals built around how your business actually runs.
Marketing websites, plus custom web applications, customer portals, internal tools, and dashboards for businesses that have outgrown spreadsheets. We build it, host it, and keep it running.
Live now: Barefoot Towing dispatch appEclectic Electric studiosR Security Corp hiring pipelineSteve’s Hot Tubs
What we build: web applications, customer portals, internal tools, dashboards
Every build fits the way your business already runs, engineered on a modern React and Next.js stack that stays fast and maintainable.
For teams whose spreadsheets became a second job and whose template software never quite fit.
When spreadsheets and off-the-shelf tools stop working
Today
Five spreadsheets. Five different answers.
The number you bill from, the number in the tracker, the number in the email thread. None of them agree.
One place
Everything lands in one place.
Your data flows into one system the whole business reads from. No exports, no re-keying, no Tuesday-morning detective work.
Your app
The forms, boards, and portals on top.
Built around how you bill, schedule, and quote, and kept running by the people who built it.
A live build · A website that brings in calls
steveshottubs.com · Single-page funnel landing
This is the part we map on the call.
Live work: a roadside dispatch platform and a data viz platform
Dispatch, build-your-own studios, a hiring pipeline, and a funnel landing, with results: hundreds of completed service calls, multiple high-ticket clients a week, not one third-party hiring campaign, and over a dozen calls a month.
barefoottowingllc.com · Public site; the dispatch app runs behind it Barefoot Towing
Roadside dispatch platform. A custom client portal for a service business: customers request service in the app, and built-in dispatch estimates the wait from their location and each driver’s availability and location.
Hundreds of completed service calls and dispatch requests, all made inside the app.
Barefoot Towing dispatch platform →theeclecticelectric.com · Live site Eclectic Electric
A platform with the same depth as the studio: several build-your-own studios, and a lead form that routes and pre-fills itself from what the visitor was shaping.
With no marketing or social work, only the site and its metadata: multiple high-ticket clients a week, starting within its first month.
Eclectic Electric build →rsecuritycorp.com · Public site; the hiring app runs behind it R Security Corp
A hiring pipeline app for a security services company.
Not a single hiring campaign through a third-party platform since launch, and a steady stream of applicants with full control of the pipeline.
R Security Corp build →steveshottubs.com · Funnel landing Steve’s Hot Tubs
A single-page funnel landing built for calls.
Over a dozen calls a month from that one page.
Steve’s Hot Tubs build →
kutta.ai · Live product
Want yours on this list?
All client work →What it costs and how long it takes
Cost
Typical agency
Agency quotes for builds like this run $15,000 to $100,000+.
Long Grow Tech
Starting at $250/mo. We scope first and tell you the number before we build.
Time
Typical agency
Typical agency timelines: 2 to 8 months.
Long Grow Tech
A live demo in 2 to 3 weeks. Production running in 5 to 6 weeks, then improved against real use.
After launch
Built to run, not just launch: design, build, operate
Typical agency
Handed a codebase and an invoice.
Long Grow Tech
We host it, monitor it, fix it, and keep improving it.
Build custom or buy off-the-shelf? An honest answer
Buy software for commodity jobs like payroll and email. Build custom when the workflow is your business. We will tell you which one you are before any money moves.
Then a custom build is likely worth it. We scope it with you on the call, and you get the number and the timeline before anything is built.
Bring it to the call ↓Not ready for a full build? Start on a simple monthly subscription
A custom web app, hosted and maintained, starting at $250/mo.
WebApp Starter: custom web app, hosted and maintained, a monthly subscription →Frequently asked questions
How much does a custom web application cost?
Market quotes for SMB-scale builds typically run $15,000–$100,000+, and published agency ranges for complex apps reach $250,000. We scope before we build and tell you the number, and we are structured to land well under those quotes: ongoing service starts at $250/mo. If a full build isn’t justified yet, our WebApp Starter delivers a hosted custom app on one simple monthly subscription.
Should we build custom software or buy off-the-shelf?
Buy SaaS for commodity functions like payroll and email. Build custom when the workflow is your business. If your team is exporting data, re-keying it into spreadsheets, and patching gaps with email threads, you’re already paying for a custom build in staff hours and errors.
How long does it take to build a customer portal or web app?
Typical agency timelines are 2–8 months. As a small senior team without handoff layers, we have a live demo ready in 2 to 3 weeks and production running in 5 to 6 weeks, then iterate against real usage instead of a 60-page spec.
Do you host and maintain the application after launch?
Yes: we design, build, and operate. Hosting, monitoring, fixes, and improvements stay with us, so you’re not left holding a codebase with no one to run it.
Can a custom app integrate with the systems we already use?
That’s the point of building custom. We integrate with your CRM, QuickBooks, calendars, phone systems, and existing databases so the app fits your stack rather than replacing it wholesale.
We’re a small business. Is custom development overkill for us?
Sometimes, yes. That’s why we built the WebApp Starter: a custom web application with hosting and marketing automation on one simple monthly subscription. When you outgrow it, the upgrade path to a full platform is already in place.
Still deciding?
Websites, Apps & Portals
Book A Call
A 30-minute scoping call on how your work actually flows.
This call: scope the system
Thirty minutes on how the work actually flows. You leave with a clear next step, and we follow up with the number and the timeline before anything is built.
Demo, then production
A live demo in 2 to 3 weeks and production running in 5 to 6, from a small senior team with no handoffs.
Operate and improve
We host, monitor, and keep improving it as the business changes.
Select a day
Available times (ET)
Select a date to see available times.
Bring a spreadsheet or a screenshot of what you use today.
30-minute call · weekdays 9 AM to 5 PM ET
Built and running for Barefoot Towing, Eclectic Electric, R Security Corp, Steve’s Hot Tubs, and Kutta AI.